Our Story
We've spent years inside the wellness industry. We know exactly what's missing.
N&K Marketing Group was built for one reason: too many talented wellness professionals are invisible online — not because their work isn't exceptional, but because their marketing doesn't reflect it.
We're here to fix that.
Strategy. Copy. Clarity.
Strategy. Copy. Clarity.
Who We Are
N&K Marketing Group is a boutique marketing agency specializing exclusively in health and wellness businesses. We combine over 17 years of experience in digital marketing, copywriting, content strategy, and wellness industry account management to build the marketing foundation your practice actually needs.
We are not generalists. We don't work with everyone.
We work with wellness professionals who are serious about growth. We bring the expertise, tools, and precision to make it happen without confusion or overwhelm.
Meet Kim
Co-Founder & Marketing Strategist
Kim brings 10+ years of experience in digital marketing, influencer strategy, affiliate marketing, and campaign performance. She has built and managed creator partnerships across beauty, wellness, and lifestyle industries, grown audiences of 20,000+ followers as a content creator herself, and driven measurable results across email, social, and digital campaigns.
What makes Kim different is that she has lived on both sides of the marketing equation. As both a strategist and a content creator, she understands how campaigns actually perform in the real world — not just on paper.
She holds a Bachelor of Arts in English from Langston University, a Google Analytics Certification, and is a Certified Mindfulness Teacher — a credential that shapes everything about how N&K approaches client relationships and wellness marketing specifically.
She doesn't just understand marketing. She understands the world your clients live in.
Meet Nicole
Co-Founder & Brand Copywriter
Nicole brings 7+ years of direct experience inside the wellness industry — the exact space N&K serves. Her expertise spans account management, copywriting, and social media strategy, with a sharp focus on creating digital experiences that are refined, elevated, and built to convert.
She specializes in website copy and brand messaging that clearly communicates value and positions wellness brands at the level they deserve. Her work is defined by one principle: every word should do something. No filler. No fluff. Just precise, audience-focused language that reflects where your brand is going — not just where it's been.
When Nicole writes your website, your emails, or your content — it sounds like you, only sharper.
-
We offer three core services for health and wellness businesses: custom website builds, monthly social media content calendars, and monthly blog writing for SEO. Every service is fully done for you — strategy, copy, and execution handled by our team. Pricing is customized to your business and discussed during your free consultation.
-
Getting started is simple. Book a free 30-minute consultation using the link on this page. We'll learn about your business, your goals, and your current challenges — then recommend exactly what we'd do for you. No obligation, no pressure. Just clarity on what's possible.
-
We work exclusively with health and wellness businesses — which means we already understand your clients, your industry, and the trust your brand needs to build. We bring 17+ combined years of real marketing experience, a done-for-you process that removes all the guesswork, and a transparent approach to using AI as a tool — not a replacement for strategy. You get senior-level thinking without agency-level chaos.
-
Completely. AI-generated websites are templates dressed up with auto-filled copy — they have no understanding of your brand, your clients, or what actually makes someone book an appointment. Our websites are built on a foundation of real marketing strategy. We study your business, map your client journey, and craft every page with intention. The result isn't just a website that looks good — it's one that works. Your developer builds to a detailed spec that we create specifically for you. No shortcuts. No generic output.
-
Yes — and we'll always be upfront about it. We use AI intentionally as a research, efficiency, and ideation tool so our team can focus on what matters most: strategy, nuance, and the human insight that no algorithm can replicate. Every deliverable we produce is guided, reviewed, and refined by marketing professionals with 17+ combined years of real industry experience. AI helps us work smarter. Our expertise ensures the work is actually right for your business. You get the best of both — without the guesswork.
-
Calm, clear, and completely handled. From the first call to your launch day, we manage every detail so you never have to chase down timelines or wonder what's happening next. Our clients tell us the process feels easier than they expected — that's intentional. We built it that way.
-
We don't list pricing publicly because every business is different. A yoga studio and a functional medicine practice have very different needs — and your investment should reflect that. Pricing is always discussed transparently during your free consultation, with no surprises after.
-
The fastest way to connect is to book a free consultation directly on our Contact page. For quick questions, you can also reach us at hello@nkmarketinggroup.com. We respond within 1–2 business days.
